Recommendations. This is in
response to your letter in which you ask whether certain activities of [name
deleted] (the “dealer”) described in your letter constitute recommendations of
municipal securities transactions to its customers within the meaning of Board
rule G-19, on suitability of recommendations and transactions. In preparing
this response, we have limited the scope of our review to the rules adopted by
the Board, including rule G-19. You should consult with the Securities and
Exchange Commission (the “SEC”) for any interpretations of its Rule 15c2-12.[1]
We agree with the SEC’s statement
that “most situations in which a broker, dealer or municipal securities dealer
brings a municipal security to the attention of a customer involve an implicit
recommendation of the security to the customer.”[2] We also agree with
the position taken by NASDR that “[w]hether a particular transaction is in fact
recommended depends on an analysis of all the relevant facts and circumstances.”[3]
Thus, the Board believes that, for purposes of rule G-19, a determination of
whether a recommendation has been made under any particular set of facts and
circumstances is dependent upon a close examination of such specific facts and
circumstances. Such an inquiry is properly undertaken by the agencies charged
with enforcing the Board’s rules. MSRB interpretation of February
17, 1998.
ENDNOTES
[1] You
have stated that staff of NASD Regulation, Inc. (“NASDR”) found during an
examination of the dealer “a failure to comply with MSRB Rule G-27(c), in that
a review of written supervisory procedures indicated that the firm’s procedures
manual does not establish written procedures with respect to SEC Rule 15c2-12.”
To the extent that the dealer argues that its written supervisory procedures
are not deficient under Board rule G-27 because it believes that it does not
recommend any municipal securities to customers within the meaning of section
(c) of SEC Rule 15c2-12, the dealer should, as noted above, consult with the
SEC for an interpretation of the term “recommend” as used in its rule.
[2] Exchange
Act Rel. No. 33742 (Mar. 9, 1994).
[3] Letter
dated January 23, 1997 from John M. Ramsey, Deputy General Counsel, NASDR, to
Stuart J. Kaswell, Senior Vice President and General Counsel, Securities
Industry Association.
Recommendations: advertisements.
This is in response to your letter in which you state that your firm is counsel
to [name deleted] with regard to a certain issue of municipal securities. You
note that, while the issue was in its planning stages, a solicitation for
purchase of securities from the issue was distributed by a certain dealer
without the knowledge or approval of the issuer. In addition, you state that
the solicitation incorrectly indicated a date the issue was scheduled to be
issued and incorrectly stated the term of the issue.
Rule G-21, on advertising, provides that no
dealer shall publish or cause to be published any advertisement concerning
municipal securities which such dealer knows or has reason to know is
materially false or misleading. The rule defines advertisement as any material
(other than listings of offerings) published or designed for use in the public
media, or any promotional literature designed for dissemination to the public,
including any notice, circular, report, market letter, form letter or reprint
or excerpt of the foregoing.
On May 7, 1985, the Board released
an interpretive notice concerning the application of suitability requirements
to investment seminars and customer inquires made in response to a dealer’s
advertisements.[1] In that notice the Board stated that the
requirements of rule G-19, on suitability of recommendations and transactions,
apply to recommendations made to customers who contact a dealer in response to
an advertisement for municipal securities in the same way as they apply to all
other recommendations made to customers. Under rule G-19, a dealer may make a
recommendation only if the dealer has reasonable grounds, based upon
information available from the issuer of the securities or otherwise, for
recommending the security and, in addition, the dealer believes that the
recommendation is suitable for the particular customer in light of the
customer’s financial background, tax status, and investment objectives and any
other similar information concerning the customer known by the dealer.[2]
If an individual contacts a dealer for
additional information concerning municipal securities that were the subject of
any advertisement, a professional is permitted to recommend a particular
transaction to the individual only if he has reasonable grounds for
recommending the security in light of information about the security available from
the issuer or otherwise. Moreover, the professional may make the recommendation
to the customer only if, after making a reasonable inquiry, he has reasonable
grounds to believe and does believe that the recommendation is suitable for the
customer on the basis of the financial and other information provided by the
customer or obtained from other reliable sources.
With respect to the advertisement
in question, the fact that it includes an application form to be submitted by
customers along with a check in purchasing securities from the issue would seem
to indicate that the dealer was intending to effect transactions in the issue
without undertaking a review of appropriate suitability determinations. A
transaction effected in such a manner would be a violation of rule G-19. MSRB interpretation of February 24, 1994.
ENDNOTES
[1] [See
Rule G-19 Interpretation – Notice Concerning the Application of Suitability
Requirements to Investment Seminars and Customer Inquiries Made in Response to
a Dealer’s Advertisements, May 7, 1985, reprinted in MSRB Rule Book.]
[2] Rule
G-8, on books and records, requires the information obtained about the customer
to be recorded in the customer account record to assist in monitoring
compliance with rule G-19. Dealers must ensure that these records are kept
current if subsequent changes in the customer’s position affect the suitability
of recommendations made to the customer.
CROSS-REFERENCES
See also:
Rule G-21
Interpretive Letter – Disclosure obligations, MSRB interpretation
of May 21, 1998.